Luxury and affordability don’t always go hand in hand… but it does when it comes to Rolex watches. Rolex offer a range of iconic models available at varying price points. Rolex proves that you don’t need to spend a fortune to own one of the most celebrated watch brands in the world. Whether you’re diving into the world of luxury watches or expanding your collection, there’s a affordable Rolex for every style and budget.
We’ve compiled an expanded list of 28 incredible Rolex models that offer timeless design, outstanding craftsmanship, and enduring value—all while being relatively affordable.
1. Air King: The Understated Legend
The Rolex Air King is a fascinating mix of history and modern appeal. Originally created in the 1940s for British RAF pilots, it shows Rolex’s commitment to robust and functional timepieces with a touch of elegance. Over the years it’s grown into a symbol of understated style.
For collectors, vintage Air King models (like the 34mm Ref. 5500) are a fantastic gateway into the world of Rolex. These models maintain the classic charm of the brand while remaining relatively accessible. Fluted bezel versions are especially eye-catching and a bit less common.
Why It’s Great for First-Time Buyers:
The Air King’s smaller vintage case size makes it a versatile, everyday watch that works for both men and women. It’s simple, elegant, and carries a rich history.
Affordability Factor:
Vintage Air King models start at around £3,500 which makes them one of the most budget-friendly Rolex options. Modern versions like the 40mm Ref. 116900 with its bold green second hand is priced closer to £6,000. Both offer excellent value depending on your style preferences.
The Air King is my top pick for first-time Rolex buyers. It has just the right balance of history and simplicity without being overwhelming, and vintage models give you that authentic Rolex feel at a much lower price.
Previously Available at Kettle Club:
2. Oyster Perpetual: The Foundational Icon
The Oyster Perpetual is Rolex’s bread and butter… it’s the watch that set the stage for everything we associate with the brand today. It’s often labeled as entry level, it’s far from basic. This timeless piece exudes elegance, whether in vintage or modern form.
Why It’s Great for First-Time Buyers:
If you’re looking for a no-fuss, classic Rolex this is it. It’s perfect for daily wear and easily paired with both casual and formal attire, and doesn’t scream for attention. Ideal for those who appreciate subtle luxury.
Affordability Factor:
Pre-owned Oyster Perpetuals can be found starting at £6,800 for simpler, classic models. For something trendier, like the vibrant modern dials in turquoise or coral, expect to spend closer to £9,000.
The Oyster Perpetual is the epitome of “quiet luxury.” It’s the kind of watch that speaks volumes without saying a word. Personally, I think the modern colorful dials are a breath of fresh air—they inject a playful side into Rolex’s classic lineup.
Previously Available at Kettle Club:
3. Datejust 36: The Timeless Classic
Few watches are as universally loved as the Datejust. Introduced in 1945, it was the first wristwatch to feature an automatically changing date window, and Rolex has wisely left the design largely unchanged since.
Vintage Datejust models, particularly the 36mm variants, offer a slice of horological history at a price point that doesn’t feel intimidating. Steel and white gold combinations are especially popular and lend a touch of elegance.
Why It’s Great for First-Time Buyers:
The Datejust 36 is perfect for anyone who wants an elegant yet versatile watch. Its smaller case size is ideal for those with slimmer wrists or anyone looking for a classic fit.
Affordability Factor:
Pre-owned Datejust 36 models start at around £6,000. Opting for simpler configurations (like steel over two-tone) can help you stay on budget while still getting that iconic Datejust look.
The Datejust is a watch you’ll never outgrow. It’s one of those pieces you can wear every day for decades, and it will always look relevant. My advice? Go for the Jubilee bracelet—it’s incredibly comfortable and elevates the watch’s charm.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-126234-mint-green-datejust-36mm-2024/
4. Date-Just 41: Elegance with a Bold Twist
For those who love the classic design of the Datejust but prefer a more modern size, the Datejust 41 is an excellent choice. The larger case adds a bold, contemporary feel while retaining the elegance that’s made this model an icon.
Why It’s Great for First-Time Buyers:
It’s bold, versatile, and retains all the classic appeal of the Datejust line. The added wrist presence makes it great for those who prefer a modern-sized watch.
Affordability Factor:
Pre owned steel models start at £7,000 while two-tone configurations fetch slightly higher prices. Dial variations like the Wimbledon green or champagne can make your watch stand out without adding too much to the price tag.
The Datejust 41 is a statement piece without being over the top. It’s a watch that’s just as comfortable at the office as it is at a wedding. Personally, I think the smooth bezel version looks sleek and modern.
Previously Available at Kettle Club:
https://sitemap.kettleclub.co.uk/rolex-126334-rhodium-datejust-41mm-2024/
5. Explorer 36mm: The Adventurer’s Companion
Few watches are as iconic in the world of exploration as the Rolex Explorer. Originally created to celebrate Sir Edmund Hillary and Tenzing Norgay’s ascent of Mount Everest, the 36mm Explorer is a true tool watch that blends ruggedness with simplicity.
Why It’s Great for First-Time Buyers:
It’s compact, reliable, and has a rich history that appeals to adventurers and collectors alike. Its understated design makes it versatile for all occasions.
Affordability Factor:
Vintage and neo-vintage models, like the Ref. 14270, are often priced from £6,500, making them a budget-friendly entry into the Explorer lineup.
The Explorer is one of those watches that doesn’t try too hard—it’s just effortlessly cool. If you’re someone who appreciates practicality over flashiness, this is the Rolex for you.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-226570-white-explorer-ii-42mm-2023/
6. Explorer II (Ref. 16570): The Adventurous Dual-Time Hero
This watch expands on the ruggedness of the original Explorer while adding a GMT function for those who love to travel. With its iconic 24-hour bezel and bold red GMT hand this model is a tool watch for adventurers
Why It’s Great for First-Time Buyers:
The Explorer II is a practical choice for those who need a dual-time zone function but want something a bit more under the radar than the GMT-Master II. Its sporty look is perfect for active lifestyles.
Affordability Factor:
Pre-owned models of the Ref. 16570 start at £7,000, with slightly higher prices for the white “Polar” dial version, which is considered rarer.
The Explorer II is a favorite of mine because it doesn’t scream “luxury watch.” Instead it quietly delivers rugged charm and technical functionality. The Polar dial in particular is an eye-catching yet understated option.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-16570-white-explorer-ii-40mm-2000/
7. Submariner No-Date (Ref. 14060): The Purist’s Dive Watch
The Submariner No-Date stays true to the clean and functional roots of the Submariner line. With no date window to distract from its symmetry, this model is as pure as dive watches get.
Why It’s Great for First-Time Buyers:
It’s the perfect choice for someone looking for an iconic dive watch without the added complication of a date feature. Plus, it retains the timeless design of the original Submariner.
Affordability Factor:
Pre-owned Ref. 14060 models start at around £8,000, making it one of the more accessible Submariners.
I’ve always appreciated the simplicity of the No-Date Submariner. It’s a watch that lets the design and functionality speak for itself, and for a first-time buyer, it’s a perfect introduction to the world of dive watches.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-114060-black-submariner-40mm-2017/
8. Submariner Date (Ref. 16610): The Icon with Added Functionality
The Submariner Date takes the classic dive watch and adds a date function, making it practical for daily wear. It’s one of Rolex’s most recognizable and versatile models.
Why It’s Great for First-Time Buyers:
The added date complication makes this Submariner incredibly practical for everyday use. Its timeless design ensures it never goes out of style.
Affordability Factor:
Pre-owned Submariner Date models, such as the Ref. 16610, start at £9,000, offering a functional upgrade to the No-Date version.
The Submariner Date strikes the perfect balance between sporty and elegant. It’s a fantastic option for someone who wants a bit more versatility in their dive watch.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-116610ln-black-submariner-40mm-2012/
9. GMT-Master II “Pepsi” (Ref. 16710): A Collector’s Dream
The GMT-Master II “Pepsi,” with its iconic red-and-blue bezel, is one of Rolex’s most beloved models. Originally designed for Pan Am pilots, it combines functionality with bold aesthetics.
Why It’s Great for First-Time Buyers:
The Pepsi bezel’s classic color scheme makes it instantly recognizable and a favorite among collectors and first-time buyers alike.
Affordability Factor:
Older Ref. 16710 models start at £12,000, offering a chance to own a piece of horological history.
The Pepsi GMT is a watch I think every Rolex fan aspires to own at some point. It’s bold, functional, and endlessly cool.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-gmt-master-ii-black-126710-blro-40mm-2021-pepsi/
10. GMT-Master II “Coke” (Ref. 16710): The Sleek Alternative
For those who find the Pepsi bezel a bit too bold, the Coke bezel GMT-Master II offers a more understated yet equally iconic look.
Why It’s Great for First-Time Buyers:
The Coke bezel’s black and red design is timeless and versatile, making it a great option for those who want something classic yet unique.
Affordability Factor:
Pre-owned Ref. 16710 Coke models are priced similarly to the Pepsi, starting at £11,000.
The Coke GMT has a sleek and sophisticated charm that I personally love. It’s less flashy than the Pepsi but equally distinctive, making it a solid choice for any first-time Rolex buyer.
11. Milgauss (Ref. 116400): The Scientist’s Favorite
Originally designed for engineers and scientists, the Milgauss is one of Rolex’s most unique offerings. With its lightning-bolt seconds hand and anti-magnetic properties, it’s a watch that stands out from the crowd.
Why It’s Great for First-Time Buyers:
Its bold design and technical capabilities make it perfect for anyone looking for a Rolex with a bit of flair.
Affordability Factor:
Pre-owned Milgauss models start at £7,500, making it a relatively accessible option for something so distinctive.
The Milgauss is one of my favorite “non-traditional” Rolex models. It’s quirky and bold, and the green-tinted crystal on newer models adds an extra layer of uniqueness.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-116400-black-milguass-40mm-2013/
12. Yacht-Master 40 (Ref. 16622): A Luxurious Maritime Icon
The Yacht-Master blends sporty and elegant design, making it a versatile choice for both land and sea. Its bi-metal construction in steel and platinum adds a touch of luxury.
Why It’s Great for First-Time Buyers:
The Yacht-Master is a great option for those who want a watch that’s sporty yet refined. Its unique design sets it apart from other Rolex sports models.
Affordability Factor:
Pre-owned Ref. 16622 models start at £9,000, offering excellent value for a semi-luxury piece.
The Yacht-Master is perfect for someone who loves the idea of a Submariner but wants something a bit more luxurious. It’s a great conversation starter and a joy to wear.
Previously Available at Kettle Club:
https://kettleclub.co.uk/rolex-116622-rhodium-yacht-master-40mm-2017/
13. Yacht-Master II (Ref. 116680): The Nautical Powerhouse
The Yacht-Master II is Rolex’s answer to regatta enthusiasts. With its bold design and unique functionality, including a programmable countdown timer, it’s a technical marvel designed for the high seas.
Why It’s Great for First-Time Buyers:
While it’s on the larger side at 44mm, the Yacht-Master II’s striking design and unique complications make it a standout choice for anyone who loves the water—or just loves bold, distinctive watches.
Affordability Factor:
Pre-owned Ref. 116680 models start at £13,000, making it more accessible than newer models. Its steel construction keeps it relatively affordable compared to precious metal versions.
The Yacht-Master II isn’t for everyone, but if you’re someone who enjoys oversized watches with unique features, it’s worth considering. Personally, I love how it feels both technical and luxurious at the same time.
14. Oyster Precision (Ref. 6694): Vintage Simplicity at Its Best
The Oyster Precision is a true classic in the Rolex lineup. Featuring a manual-wind movement, it harks back to a time when Rolex focused on simplicity and affordability without compromising on quality.
Why It’s Great for First-Time Buyers:
With its smaller case size (34mm) and straightforward design, the Oyster Precision is ideal for those who prefer vintage charm and simplicity.
Affordability Factor:
Vintage models like the Ref. 6694 can be found for £3,000 to £5,000, depending on condition and whether they come with box and papers.
The Oyster Precision is a perfect introduction to vintage Rolex. It’s unpretentious yet still carries the brand’s iconic style. If you’re a fan of understated elegance, this watch is for you.
15. Cellini Time (Ref. 50509): The Dress Watch Underdog
The Cellini collection is Rolex’s dedicated line of dress watches, offering a departure from the brand’s sporty DNA. The Time model is the epitome of refined simplicity, perfect for formal occasions.
Why It’s Great for First-Time Buyers:
For those seeking an elegant Rolex to complement a suit or evening wear, the Cellini Time is an underrated gem. Its minimalist design ensures it pairs seamlessly with formal attire.
Affordability Factor:
Pre-owned Cellini Time models start at £8,000, significantly more affordable than many other Rolex collections.
The Cellini is often overlooked, but I think it’s one of Rolex’s hidden treasures. It’s sleek, understated, and perfect for someone who wants something outside of the usual sports models.
16. Turn-O-Graph (Ref. 16264): The Forgotten Trailblazer
The Turn-O-Graph is often called the precursor to Rolex’s sports watches. It features a rotating bezel, combining functionality with classic Datejust styling.
Why It’s Great for First-Time Buyers:
If you love the Datejust but want something with a sporty edge, the Turn-O-Graph is an excellent choice. It’s versatile enough for daily wear and still has that unique vintage charm.
Affordability Factor:
Pre-owned Ref. 16264 models can be found starting at £7,000, making it an affordable entry into Rolex’s historical lineup.
The Turn-O-Graph has always been a favorite of mine because it feels like the missing link between Rolex’s tool watches and dressier models. It’s a versatile piece with an interesting backstory.
17. Day-Date 36mm (Ref. 118238): A Presidential Classic
The Day-Date, also known as the “President’s Watch,” is one of Rolex’s most iconic models. While modern iterations are larger and more expensive, the 36mm version offers classic styling at a more attainable price point.
Why It’s Great for First-Time Buyers:
For those looking to make a statement, the Day-Date 36mm offers luxury, history, and practicality in one elegant package. The smaller case size makes it timeless and versatile.
Affordability Factor:
Pre-owned gold Day-Date 36mm models start at £15,000, making it a more accessible option compared to larger or newer versions.
If you want a Rolex that embodies luxury, this is it. The Day-Date has a presence that few other watches can match, and the 36mm version is a great way to own a piece of history without going overboard on size.
18. Day-Date 40mm (Ref. 228239): Modern Elegance
The 40mm Day-Date brings the classic President into the modern era, offering larger proportions and an updated aesthetic. It’s the perfect choice for those who love the Day-Date’s heritage but prefer contemporary sizing.
Why It’s Great for First-Time Buyers:
If you’re drawn to larger watches, the Day-Date 40mm is an ideal mix of tradition and modernity. It’s bold, luxurious, and undeniably Rolex.
Affordability Factor:
White gold Day-Date 40mm models start at £25,000, offering exceptional craftsmanship in a precious metal case.
The Day-Date 40mm is a true statement piece. Personally, I think it’s one of Rolex’s most elegant offerings, combining modern trends with the timeless appeal of the President line.
19. Sea-Dweller (Ref. 16600): The Ultimate Tool Watch
Designed for professional divers, the Sea-Dweller is a rugged and functional piece that takes the Submariner’s capabilities to the next level. With greater depth resistance and a helium escape valve, it’s built for the most challenging underwater adventures.
Why It’s Great for First-Time Buyers:
The Sea-Dweller is perfect for someone who loves the Submariner but wants something a bit more specialized. Its unique features and history make it a standout choice.
Affordability Factor:
Pre-owned Ref. 16600 models start at £8,500, offering excellent value for a professional-grade dive watch.
The Sea-Dweller feels like the ultimate “tool watch” to me. It’s no-nonsense and built to perform, yet it still carries the elegance we expect from Rolex.
20. Deepsea (Ref. 116660): Bold and Unstoppable
The Rolex Deepsea is built for extreme depths, with water resistance up to 3,900 meters. Its oversized 44mm case makes it one of Rolex’s boldest designs.
Why It’s Great for First-Time Buyers:
If you want a statement piece that’s as tough as it looks, the Deepsea is a fantastic option. It’s perfect for larger wrists or those who appreciate oversized watches.
Affordability Factor:
Pre-owned Ref. 116660 models start at £11,000, offering unparalleled depth resistance and engineering.
The Deepsea is a watch that commands attention. Personally, I love how it combines extreme functionality with Rolex’s signature refinement.
21. Bubbleback: A Piece of Rolex History
The Rolex Bubbleback is one of the brand’s most iconic vintage models, known for its rounded, domed case back that houses its early self-winding movements. These watches are a testament to Rolex’s pioneering spirit in automatic watchmaking.
Why It’s Great for First-Time Buyers:
Bubblebacks are perfect for those who love vintage charm and a piece of Rolex’s early history. Their compact size makes them a great choice for both men and women.
Affordability Factor:
Depending on condition, vintage Bubblebacks can start at £4,000, but authenticity and provenance are key.
I’ve always admired the Bubbleback for its historical significance. If you’re willing to dive into vintage watches, this is a wonderful place to start—just be sure to buy from a trusted source to avoid issues with fake parts.
22. Explorer II Polar Dial (Ref. 16570): A Bright Alternative
The Explorer II Polar Dial offers a unique twist on the classic Explorer II design, with its striking white dial providing a fresh, clean aesthetic.
Why It’s Great for First-Time Buyers:
For those looking for something a bit more visually distinctive, the Polar Dial stands out while maintaining the rugged functionality of the Explorer II.
Affordability Factor:
Prices for the Polar Dial version of the Ref. 16570 start at £7,000, similar to its black-dial counterpart.
The Polar Dial is one of my favorite Explorer II variations. It’s bold but not over the top, and it’s a great conversation starter for anyone new to the Rolex world.
23. Sky-Dweller (Ref. 326934): Sophistication with a Dual Time Zone
The Sky-Dweller is Rolex’s most complicated watch, featuring an annual calendar and dual time zone display. Despite its technical prowess, it retains Rolex’s signature elegance and wearability.
Why It’s Great for First-Time Buyers:
If you’re looking for a luxury watch with impressive functionality, the Sky-Dweller is hard to beat. Its annual calendar makes it a practical choice for frequent travelers.
Affordability Factor:
Steel versions like the Ref. 326934 start at £15,000, making it one of the more affordable options in this collection.
I think the Sky-Dweller is an excellent choice for those who appreciate horological innovation. It’s one of the most advanced watches Rolex offers, yet it still feels approachable and versatile.
24. Daytona Zenith (Ref. 16520): A Collector’s Favorite
The Daytona Zenith, powered by the famous Zenith El Primero movement, holds a special place in Rolex history. Its precise chronograph and sleek design make it a must-have for enthusiasts.
Why It’s Great for First-Time Buyers:
For those seeking a collectible Daytona, the Zenith-powered version is an excellent entry point into this legendary line.
Affordability Factor:
Pre-owned Ref. 16520 models start at £20,000, offering significant value for such a historic piece.
The Daytona Zenith is a dream watch for many collectors. Personally, I love its balance of vintage charm and modern functionality—it’s a watch that will only grow in appeal over time.
25. King Midas (Ref. 3580): The Avant-Garde Choice
The King Midas is one of Rolex’s boldest designs, featuring an angular case crafted from solid gold. It’s unlike anything else in the brand’s lineup, making it a unique choice for adventurous buyers.
Why It’s Great for First-Time Buyers:
If you’re looking for a Rolex that truly stands out, the King Midas offers unparalleled individuality. Its historical significance adds to its allure.
Affordability Factor:
Vintage King Midas models start at £7,000, making them relatively affordable for a solid gold watch.
The King Midas is a watch that commands attention. It’s not for everyone, but if you appreciate unconventional designs, it’s an incredible piece to own.
26. Day-Date 36 with Diamond Dial (Ref. 118238): The Ultimate Luxury
This version of the Day-Date 36 features a diamond-set dial, adding an extra touch of opulence to an already iconic model.
Why It’s Great for First-Time Buyers:
The diamond dial elevates the Day-Date 36 into the realm of true luxury while retaining its classic proportions. It’s perfect for those who want something a bit more special.
Affordability Factor:
Pre-owned models start at £18,000, offering excellent value for a watch with diamond detailing.
The diamond dial Day-Date is a personal favorite for formal occasions. It’s understated yet undeniably luxurious, and it’s a great way to make a statement without being flashy.
27. Turn-O-Graph Thunderbird (Ref. 116264): A Stylish Twist
This iteration of the Turn-O-Graph, known as the “Thunderbird,” combines classic Rolex styling with a distinctive fluted bezel.
Why It’s Great for First-Time Buyers:
The Thunderbird offers a unique blend of sporty and dressy elements, making it an excellent choice for those seeking versatility.
Affordability Factor:
Pre-owned models start at £7,500, providing great value for a model with such distinctive design features.
I think the Turn-O-Graph Thunderbird is one of the most underrated Rolex models. It’s versatile, stylish, and has a fascinating history that adds to its charm.
28. Submariner “Starbucks” (Ref. 126610LV): A Modern Icon
The Submariner Starbucks features a green Cerachrom bezel and black dial, making it a modern nod to the classic “Kermit” Submariner.
Why It’s Great for First-Time Buyers:
For those who love the Submariner but want something a bit more distinctive, the Starbucks offers a fresh twist on a classic design.
Affordability Factor:
Pre-owned models start at £12,995, offering contemporary styling with a hint of boldness.
The Starbucks is a fun, modern take on the Submariner. Personally, I think it’s a fantastic choice for someone looking to add a pop of color to their collection.
There you have it… a dive into some of the most affordable Rolex watches out there, proving you don’t need to break the bank to own a piece of horological history. Whether you’re drawn to the timeless elegance of the Datejust, the rugged adventurer vibes of the Explorer, or the bold sophistication of the Submariner, there’s something in the Rolex lineup for everyone.
From my own experience, picking that first Rolex is as much about the story as it is about the design. The Air King, for example, is perfect for anyone who wants a piece of understated history, while the Oyster Precision offers vintage charm at an entry-level price. If you ask me, the Datejust 36 is probably the most versatile of the lot—it’s a watch you can wear to a wedding or just to grab coffee. But then again, I’ll always have a soft spot for the Submariner, especially the no-date models. There’s just something about their clean, classic lines.
For those venturing into Rolex ownership for the first time, don’t overthink it—go with the model that speaks to you. Some people obsess over investment potential, but honestly, the real value is in the joy of owning a piece of craftsmanship that’s been perfected over decades. If you’re stuck deciding, feel free to reach out to us at Kettle Club. We’re here to help you find the perfect timepiece to match your style, story, and budget.
